The Office of Science faced a daunting challenge: ensure thousands of pieces of complex, structured and unstructured scientific content, is made available efficiently to the right customers and users without wasting thousands of DoE man hours in the migration and on-going upkeep of that content. They needed something effective, efficient, scalable, and adaptable to enable the citizen experience (CX) at scale.
In addition, the Office of Science needed to put the citizen experience front-and-center while overcoming myriad complex user personas. They needed the right content delivered to the right person, at the right time across any channel at scale with a laser focus on the customer experience (CX).
An always on, always personalized customer experience is delivering 1-to-1 engagement at scale. agencyQ leveraged the industry leading Sitecore® Experience Platform™ platform and agencyQ's FiF® Natural Language Processing solution to read and organize thousands of pieces of content, creating adaptive content clusters around key concepts. Using FiF and Artificial Intelligence driven automation, agencyQ took the critical step of automating the matching of NLP derived concepts to personas to create an adaptive and personalized digital experience. As a result, the content is more accessible, reliable, and relevant to users, enabling them to interact more naturally with the site, as well as reducing the burden on government resources to keep content organized and updated.
Through the implementation of FiF, agencyQ delivered:
Time to value, at scale. With Sitecore Experience Platform and FiF agencyQ delivered: